Jones Blair - Strategic Marketing Management - 1108 Words

This case is discussing the U.S. paint industry and especially the case of Jones Blair Company under the direction of Alexander Barrett. This industry contains almost 600 paints firms and is divided into three broad segments: architectural coatings, original equipment manufacturing coatings, and special-purpose coatings where each segment serves a specific need. Jones Blair Company produces and markets architectural paint and original equipment manufacturing coatings under the Jones Blair brand name. In addition to manufacturing a full line of architectural paint, the company sells sundries under Jones Blair brand name but not produced by their firm. Jones Blair Company divided the market, which contains more than 1200 outlets, into†¦show more content†¦He could get information from the internet, friends through word of mouth, advertisements in newspaper or magazines or even on media, from professionals, from retailers. Decide on store: here comes the most important and difficult decision to do. Big stores like WAL-MART may affect the decision taken because of the location, offers, and other factors. Thus, many factors may affect the consumer decision other than the quality and prices. After doing all this analysis, consumer must match his budget with the chosen alternative whether he could purchase it or not. Decide on product: in this step, consumer purchases the chosen alternative. The marketing mix of Jones Blair Company: Price: Jones Blair Company has now the highest prices of paint in this industry. Products: The architectural coatings and the original equipment manufacturing coatings are used for durable goods like automobiles, trucks, transportation equipment, furniture, and fixtures, metal containers and building products, industrial machinery and equipments. Moreover, the company sells sundries such as brushes, rollers, paint removers and thinners. Distribution: Jones Blair Company markets its paint and sundry in over 50 countries in Texas, Oklahoma, New Mexico, and Louisiana from its plant and headquarters in Dallas, Texas. The company distributesShow MoreRelatedJones-Blair Case Anaylsis1598 Words   |  7 PagesTierha Jones Thursday, July 26, 2012 Jones-Blair Company Case Analysis Graduate Marketing Class Snell Jones-Blair Company Case Analysis Strategic Issues and Problems: The Jones Blair Company competes in a 50-county area throughout Texas, Oklahoma, New Mexico, and Louisiana. Their major business and financial center is located in eleven county Dallas-Fort Worth metropolitan areas. Jones Blair Company is a privately held corporation that produces and markets paint under the Jones-Blair brandRead MoreUnity And Delta s Situations1530 Words   |  7 Pagesof UNITY Unity is one of the few providers of global shareholder and employee management services in the world. Unity, which has over 8000 employees and a market capitalization of approximately $2bn, administered over 60 million shareholder accounts for over 10,000 corporations in 12 different countries. Unity provided full range of transfer agency services, regular shareholder services, employee share plan management services, branding services, corporate action services and any manner of complexRead MoreRole Of Branding On Consumer Buying Behaviour Among Textile Ghana Fabric Users Essay1090 Words   |  5 PagesAwunyo-Vitor, D. (2014). Assessing the role of branding in the marketing of pharmaceutical products in Ghana: A case of three pharmaceutical companies. African journal of business management. vol 8(13): 502-510: doi: 10.5897/AJBM2013.7297 Artz, K.W., Norman, P.M., Hatfield, D.E. and Cardinal, L.B., (2010) â€Å"A longitudinal Study of the Impact of RD, Patents, and Product innovation on form Performance†, Journal of Product Innovation Management, Vol. 27, no.5, pp. 725–740. Doi:10.1111/j.540-5885.2010.00747Read MoreAnalyzing the Decision Making Process2190 Words   |  9 Pagestendency to †¦make specific inferences on the basis of an overall impression, Rosenzweig explains on page 8 of his peer-reviewed article. Psychologist Edward Thorndike originated the halo effect in 1920, and this is not an effect that is limited to marketing; in fact the halo effect is to be found in a number of walks of life, Rosenzweig continues. I had an impression that the jewelry I was wearing brought so many smiles and positive comments from women that my impression was very positive and motivatedRead MoreMarketing Management Strategy of L’oreal Groups2776 Words   |  12 PagesMarketing Management Strategy of L ’Oreal Groups Introduction Many cosmetic brands are popping up recently, perhaps, due to the increasing consumers of products that beautify and enhance the physical appearance of a person. Even though the market is already full of the said cosmetic brands, the company L’Oreal Groups could still be considered as the leading supplier of cosmetics and hair-color. This study is a brief overview of the marketing concepts and strategy of the said company. The companyRead MoreIkea Strategic Position3791 Words   |  16 PagesStrategic Management 1 | Assignment 2 | The purpose of this paper is to conduct a position analysis of the IKEA Corporation. It presents a profile of the company operations, identifies its strategic issues and challenges and analyses strategies which it has contributed to it gaining a competitive advantage. | | WORD COUNT: 3139 STUDENT ID | 8/26/2011 | | INTRODUCTION IKEA is a privately held, international home products company that designs and sellsRead MoreSolution Manual, Test Bank and Instructor Manuals34836 Words   |  140 PagesFirst Book of C++, 4th Edition_Gary J. Bronson (SM+TB+IM) A First Course in the Finite Element Method, 5th Edition_Daryl L. Logan (SM) A First Course in the Finite Element Method, SI Version, 5th Edition_ Daryl L. Logan (SM) A Framework for Marketing Management, 4E_Philip R Kotler,Kevin Lane Keller (TB) A Friendly Introduction to Numerical Analysis,Brian Bradie (ISM) A Guide to International Financial Reporting Standards, 3rd Edition_Belverd E. Needles, Marian Powers (SM+TB) A Guide to ModernRead MoreThe News Corporation - Strategic Analysis7537 Words   |  31 PagesCase 2 The News Corporation Case 2 Strategic Management in the Media The News Corporation Leeuwarden March 23, 2011 Content Executive Summary 4 Introduction 1 1. What where the most important occurrences in the past and how did the new corporation adjust to the new situation? 2 1.1 Key historical developments and recent developments 2 1.2 Recent developments 3 1.3 Historical analysis 5 2. What are the global and corporate strategies ensuring a successful developmentRead MoreExpansion of the Spanish Clothing Retailer Zara in5051 Words   |  21 Pagescountry and the competition of the current clothing lines available in the market.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   In order to solve such complexities, the solution is to implement strategic marketing approach in terms of advertisement and promotion to make the target market become aware of the existence of the product in the marketplace. In addition, strategic market planning can also be attributed as a better solution to ensure that the product will be introduced effectively. The only problem that is unsolved is toRead MoreMedical Tourism22177 Words   |  89 Pages.......... 5 Chapter Summary.................................................................................... 6 Introduction ................................................................................................. 7 Traditional strategic management ........................................................ 7 The services sector .............................................................................. 7 Criticism of Porter’s Five Forces ............................... ..............

Advertisement Analysis Slicing The Prices - 1237 Words

Slicing the Prices In a recent issue of Men’s health magazine, Gillette has posted an appealing advertisement. The advertisement Gillette has posted is for their price change in razors. The advertisement is a straightforward design with three razors on the left-hand side of the page, large text saying, â€Å"Get the shave you love for our lowest prices in years† on the top, and finally the company name on the right. The advertisement does not give a specific price. The promises of an insubstantial value in addition to the light humor makes this an effective advertisement that will remain in the subconscious of future consumers. As most readers of a magazine normally disregard the advertisements displayed, companies must find ways to convey†¦show more content†¦After reading the bottom paragraph, the advertisement communicates â€Å"we’d prefer to tell you exactly how much† meaning Gillette could not provide the value of the product as the prices a re dependent on location and market. A type of claim used by Gillette in this advertisement is an empty or unfinished claim. An example of an unfinished claim is â€Å"the best a man can get†. The core audience of Men’s health magazine is adult men, likely in college or above. The magazine provides information about health, fitness and men’s fashion. The audience of this magazine are likely belongers, and emulators. The target audience of this advertisement is known as sustainers, Belongers, and loosely the emulators. The sustainers have little disposable currency. They are known to impiously purchase cheaper products to save as much money as possible. They are likely to be a candidate to purchase the product because of the advertisement stating, â€Å"lowest prices in years†. They are also the most prominent customer at Walmart, which sells the Gillette brand. Walmart is one of the world’s largest markets which makes their customer base a likely t arget. A better candidate of this advertisement would be the belongers. Belongers are usually from the middle class who has more income to spend than the sustainers. Like the sustainer, they are likely going toShow MoreRelatedInformation About Data Mining And Knowledge Discovery3226 Words   |  13 Pagesthe technology on the use of information at Di Stefano cafe 6 2.3 Impact of the technology on the managers 6 2.4 Business strategy implications associated with the technology 7 2.5 Data mining simplified model for knowledge discovery based on OLAP analysis 8 3.0 Conclusions and recommendations 15 Executive summary This report focuses on the various advantages associated with the adoption and implementation of data warehousing and data mining technologies at Di Stefano cafe. Specifically, theRead MoreAutomatic Chocolate Vending Machine (Avcm)3442 Words   |  14 Pages * The price of chocolate increases * The message lines need to be changed or * Machine features changes. Fig.1. a)Basic system(ACVS) of an Automatic Chocolate Vending Machine Fig .1. b)Input and Output Ports at the ACVM Reprogram of the codes and relocation of the codes * The system ROM or flash or EPROM whenever the following happens: (i) the price of chocolate increases, (ii) the message lines or menus or advertisement graphics needsRead MorePotato Chips Manufacturing Unit in Pakistan5476 Words   |  22 Pagesfacilities, due to which a substantial proportion of production is wasted. The combination of inadequate storage facilities and an under-developed processing industry leads to volatility in prices, given that not all of the excess production can be stored or processed for consumption during the off-season. The following analysis will illustrate the current state of the potato production in Pakistan. Pakistan annually produces about 2 million tons of potatoes. 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The platforms and the walled gardens like Facebook, Windows, Android, iOS, Medium, Twitter, Netflix, Spotify, Pinterest etc. all will become the gatekeepers of revenue and distribution, slicing the Web into their own powerful regions of influence. The next big thing in the future for the web will be education for everyone. The Web gives lifelong learners the tools to become self-taught great thinkers in history such as Albert Einstein, AlexanderRead MorePUFFERS PASTRY And Caffe Business PLAN5289 Words   |  22 Pages  which are seeking superior product at an affordable price within the business community and general shoppers. The interest by consumers in the coffee house industry is sweeping the city. Puffers are positioned to bring this to the Bundoora area. To date it has been confined to the Central and East areas. Puffers will provide a friendly, comfortable atmosphere where the customer can receive quality food, service and entertainment at a reasonable price. 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Troubled Retail Food Group faces †Free Samples to Students

Question: Discuss about the Troubled Retail Food Group faces. Answer: Introduction: Retail Food Group, or RFG, is a global food and beverage company, having its headquarters in Australia. It is the largest multiband retail food franchise in the nation, along with being a roaster and a supplier of high quality coffee products. The company is also coming out as a leader in the wholesale bakery sectors, foodservices and dairy processing (RFG, 2018). Even with so much working in its favour, RFB has been in the headlines in the recent times, particularly regarding the potential class actions by the different parties. This report focused on what these issues had been and the major developments in this context. Once this is done, the report would shed light on the regulatory authority which might be involved in the possible investigation. And lastly, before concluding, the possible remedies in such situation would be discussed. RFG is present a troubled franchisor, which is facing possible class action owing to the accusations regarding the group misleading its investors regarding the manner in which the business model of RFG would affect the store owners. Investigations have already been started against the Donut King and Gloria Jeans chains by Maurice Blackburn in a clash action on shareholders behalf. There is another class action being investigated by Bannister, a law firm (Rask Media, 2018). All this happened in the light of the shares of RFG tumbling once the revelation regarding a secret deal being made by Fairfax Media with a former executive for managing stores came out. The troubled owners of Donut King and Gloria Jeans chains failed to inform their shareholders that the business was being done with a private company, which was being run by former executive, who also had been the partner of long standing boss of the company. This deal came to light in context of RFG and Exit 57 Investments of Alic ia Atkinson after the collapse of private company collapsed (Danckert, 2018a). It was stated by Ben Slade, the Maurice Blackburn principal that the class action investigation would be for the shareholders who had purchased shares back in June 2015 to this years February on the allegations of breaching the continuous disclosures (Pash, 2018). The shares of RFG fell badly on consecutive days due to this possible class action looming in the future of the company. The crux of this matter was the deal between Atkinson and RFG, which fell through, resulting in company getting a $2.8 million tax debt and stated that RFG subsidiary owed $1.6 million. The deal between Exit 57 and RFG was such that the former had to temporarily manage the stores, which included the ones abandoned by RFG. This deal took place in 2014 and was ended in 2015 and 2016. In 2016, Alford stepped down from the position of managing director, but he continued to be a director of company till July 2017, after which he left the company. All this had been valid and of no problem, if the requisite disc losures had been made. But the annual reports of last five years of RFG made no mention of Exit 57 and the arrangement had not been listed in the related party dealings of the company. The company failed in taking the reporting obligations in serious manner, even when it is an ASX listed company (Danckert, 2018b). The issue in this case majorly revolves around the potential breach of Regulatory Guide 76, which is related to related party transactions. Every listed company on Australian Stock Exchange is required to follow RG 76, in addition to the provisions which had been laid down in the Corporations Act, 2001. Based on this, there is a need to disclose the transactions which take place with the related party, and to take necessary permission before such transactions are entered into. Section 208 of the Corporations Act, 2001 provide that an entity controlled by public company, or a public company in itself is required to give the financial benefit to the public companys financial benefit. This requires members of the company to approve transactions as have been covered under section 217-227; unless the financial benefit falls in exceptions covered under sections 210-216. There are also statutory duties imposed on directors of the companies through sections 180-184 of this act, and the commo n law duties, regarding it being a duty of the directors of the company to take approval and to disclose of such matters (ASIC, 2011). Regulatory Authority In the event where the aforementioned sections and regulations are not complied with by any organization, a case can be raised against the directors and the company for the breach of pertinent sections to the ASIC, i.e. Australian Securities and Investments Commission. So, the potential class action can be initially brought to the ASIC as it is the regulatory body which looks into the breaches of Corporations Act, and also that of the breaches of the regulatory guides which the ASX listed companies have to follow (ASIC, 2011). Upon a case being raised before the ASIC, a fully fledged investigation would be launched into the affairs of RFG. Apart from this, the role of different directors, particularly the former executive who also had been the partner of long standing boss of the company, would be under investigation. This would be in particular reference to the breach of director duties. The reason for a breach of director duties being investigated upon in this case against RFG stems from the fact that the Corporations Act bestows important duties which the directors have to abide by. These include the civil obligation of duty of care and diligence under section 180; good faith under section 181; use of position under section 182; use of information under section 183; and criminal offence for breach of good faith, and use of position and information under section 184 (Cassidy, 2006). Where the significant matters like related party transactions are not disclosed in a proper manner by the directors of the company, before the shareholders, and the requisite permission is not taken from the shareholders, it shows that the directors had not worked in a diligent and careful manner. This also shows that the lack of good faith being deployed, and the misuse of both position and information of company. The severity of this matter would also attract the criminal penalties, in addition to the civil penalties (Paolini, 2014). Apart from the directors duties, the provisions covered under section 208 were also beached by RFG as they did not take the relevant approval from the members in accordance with section 230 of this act (Federal Register of Legislation, 2018). Apart from the legislative requirements, the regulatory guide was also contravened, giving ASIC the full chance of raising claims against RFG for breaching the regulatory requirements in terms of Corporations Act and ASX Listing Rules (ASIC, 2011). Possible remedies Whenever a claim is made against the company or the directors in context of the aforementioned provisions, there are certain defences which the parties can claim, to safeguard against possible liabilities attached with these claims. RFG too is ready to defend this class action vigorously (RFG, 2018b). For instance, the directors can make use of the business judgement rule given under section 180(2) of the Corporations Act (CCH Australia, 2011). By using this section, the directors can show that they undertook the business decision after carefully analysing the situation based on their skill level and based on the information provided by others, which they analysed on the basis of their knowledge. However, due to the magnitude of case being prepared against RFG in terms of class action, there is high chance of such defence failing. This is because the ASIC would make an application for the class action applicants to get adequate compensation as a remedy for the different breached by the RFG and its directors. This would enable the shareholders in recovering their lost money, when the shares of the group fell down. Also, as remedy, the guilty directors could be disqualified for breaching their director duties, and barred from holding directorship positions for certain time. So, the order passed by the ASIC would have to be confirmed by the court, before the remedies actually come in the hands of the class action applications. Conclusion Thus, from the analysis of the present storm being faced by RFG, it can be concluded that the position of the company is not strong enough. It is most likely to face the brunt of the actions undertaken by its management, where the shareholders were duped. Not only were their rights snapped away, but they also had to bear loss in terms of tumbling stock prices, all because the management failed in disclosing the related party transactions. As a result of this instance, different regulatory and legislative compliances were not undertaken, resulting in the ASIC getting the power of investigating on the claimed upon breaches. Where this investigation reveals that the company and its directors had been guilty of such contraventions, the class action would provide the applicants with remedies, as decided upon by the court. References ASIC. (2011). Related party transactions. Retrieved from: https://download.asic.gov.au/media/1239851/rg76-published-11-may-2011.pdf Cassidy, J. (2006). Concise Corporations Law (5th ed.). NSW: The Federation Press. CCH Australia. (2011). Australian Corporations Securities Legislation 2011: Corporations Act 2001, ASIC Act 2001, related regulations. Sydney, NSW: CCH Australia. Corporations Act, 2001 (Cth) Danckert, S. (2018a). RFG's secret deal to manage stores under scrutiny. Retrieved from: https://www.smh.com.au/business/consumer-affairs/rfg-s-secret-deal-to-manage-stores-under-scrutiny-20180305-p4z2xh.html Danckert, S. (2018b). Troubled Retail Food Group faces potential class action. Retrieved from: https://www.smh.com.au/business/consumer-affairs/troubled-retail-food-group-faces-potential-class-action-20180306-p4z32w.html Federal Register of Legislation. (2018). Corporations Act 2001. Retrieved from: https://www.legislation.gov.au/Details/C2013C00605 Paolini, A. (2014). Research Handbook on Directors Duties. Northampton, Massachusetts, United States: Edward Elgar. Pash, C. (2018). Retail Food Group now faces a potential class action from disgruntled shareholders. Retrieved from: https://www.businessinsider.com.au/retail-food-group-class-action-maurice-blackburn-2018-3 Rask Media. (2018). Why Retail Food Group Limited Shares Fell 5% on Friday. Retrieved from: https://www.raskmedia.com.au/2018/01/19/retail-food-group-limited-shares-fell-5-friday/ RFG. (2018a). People who put the love in food. Retrieved from: https://www.rfg.com.au/ RFG. (2018b). RFG Response to Potential Class Action. Retrieved from: https://www.rfg.com.au/2018/02/02/rfg-response-to-potential-class-action/

William Wordsworth The Poet of Childhood free essay sample

An assessment of William Wordsworths We are Seven and Lucy Gray to express and savor the innocent pleasures that he, as an adult, is incapable of achieving using direct quotes from both works. Wordsworths literary children comment on challenging issues such as faith versus denial; feeling versus thinking; and healthful solitude versus unhealthful isolation. In addition, they express Wordsworths love of nature. They also allow Wordsworth to explore his own unsatisfying childhood and express the lost, forgotten, and stuck parts of himself as a young boy. Author G. Kim Blanks suggests that it is no coincidence that much of Wordsworths poetry deals, in one way or another, with a child coming face to face with death. Like an old vinyl record with the needle stuck in a scratched place, Wordsworth uses his literary children to try to make sense of the painful events in his own life: Wordsworths problem was that he was locked into childhood by unresolved feelings and events that he experienced before adolescence. We will write a custom essay sample on William Wordsworth: The Poet of Childhood or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page That child [in `We Are Seven`], and the feelings associated with that child, had to be confronted, otherwise Wordsworth would in part remain an adult child` (Blanks 122).`